Tag Archive: tips

1988 Called. It Wants Its Sign Riders Back.

not selling houses the old fashioned way

There is nothing the Real Estate industry loves more than a good cliche.  The more hackneyed the slogan, the more likely we are to roll it into our marketing campaigns.  Take the expressions which appear on an old industry stalwart, the sign rider, with frightening regularity.  Intended to separate a listed house from the herd,…

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